JW III x Shady Records 3M ™ Reflective Ink Hoodie

Rep the moment. This limited-edition hoodie celebrates the 2025 Thanksgiving Halftime Show—featuring a special performance from Detroit’s own Jack White and co-produced by Eminem and Paul Rosenberg. Originally created as an on-field exclusive, this is the same hoodie worn by the crowd lighting up Ford Field.

Crafted in a washed black finish, the hoodie features dual E and JW III logos on the chest, printed with 3M™ reflective ink for a bold shine under stadium lights— or any lights.

Product Details:
Limited-edition collaboration: Eminem x JW III
On-field exclusive design from the 2025 Thanksgiving Halftime Show
Washed black premium hoodie
E + JW III chest logos
Printed using 3M™ reflective ink
Classic fit, heavyweight feel

Gear up like you were there.